Wednesday, March 20, 2013

Store Account Performance Report in a Google Doc

Day 2 and I'm still playing around with the new reporting API. I figured I'd post something that people started asking a little about from my previous post about Storing Account Level Quality Score which is storing all account level performance in a spreadsheet.

All you need to do is create a brand new Google Doc to store your data and paste that url into the script. The first time the script runs, it will create column headings. You can add, remove, or rearrange columns as you like by moving the column names around. You should reset your spreadsheet after doing this though.

Thanks,
Russ

/**************************************
* Store Account Performance Report in a Google Doc
* Version 1.1
* Changelog v1.1 - Removed apiVersion, Removed get spreadsheet
* Created By: Russ Savage
* FreeAdWordsScripts.com
**************************************/
function main() {
  var spreadsheet_url = "Your Spreadsheet Url Goes Here";
  var date_range = 'YESTERDAY';
  var columns = ['Date',
                 'AccountCurrencyCode',
                 'AccountDescriptiveName',
                 'AccountId',
                 'AccountTimeZoneId',
                 'CustomerDescriptiveName',
                 'ExternalCustomerId',
                 'PrimaryCompanyName',
                 'PrimaryUserLogin',
                 'Device',
                 'AverageCpc',
                 'AverageCpm',
                 'AveragePosition',
                 'Clicks',
                 'ConversionRate',
                 'ConversionRateManyPerClick',
                 'Conversions',
                 'ConversionsManyPerClick',
                 'ConversionValue',
                 'Cost',
                 'CostPerConversion',
                 'CostPerConversionManyPerClick',
                 'Ctr',
                 'Impressions',
                 'SearchBudgetLostImpressionShare',
                 'SearchExactMatchImpressionShare',
                 'SearchImpressionShare',
                 'SearchRankLostImpressionShare',
                 'ValuePerConversion',
                 'ValuePerConversionManyPerClick',
                 'ViewThroughConversions'];
  var columns_str = columns.join(',') + " ";
  
  var sheet = SpreadsheetApp.openByUrl(spreadsheet_url).getActiveSheet();
  if(sheet.getRange('A1:A1').getValues()[0][0] == "") {
    sheet.clear();
    sheet.appendRow(columns);
  }
  
  var report_iter = AdWordsApp.report(
    'SELECT ' + columns_str +
    'FROM ACCOUNT_PERFORMANCE_REPORT ' +
    'DURING ' +date_range).rows();
  
  while(report_iter.hasNext()) {
    var row = report_iter.next();
    var row_array = [];
    for(var i in columns) {
       row_array.push(row[columns[i]]);
    }
    sheet.appendRow(row_array); 
  }
}

4 comments:

  1. i see computer, mobile and table populate...

    any way to get each of those 3 in their own sheet?

    ps - any way to post this data into a sheet that is outside the adwords account?

    ReplyDelete
  2. Hi Russel,

    How to use "CONTAINS" (or equivalent) in "SELECT" statement?

    Thanks,
    Ren

    ReplyDelete
    Replies
    1. Hi Renjith, Sorry for not getting back to you. You can find more information about writing AWQL queries here: The AdWords Query Language (AWQL).

      The short answer to your question is to add a WHERE clause just before the DURING in the query above. Then you put your conditions. For example, "WHERE CampaignName IN ['Campaign 1','Campaign 2']".

      Thanks,
      Russ

      Delete